Digital Camera Market is anticipated to reach USD 19.77 billion by the end 2020, according to a new report released by Million Insights. Rising popularity of posting pictures on social media platforms is anticipated to drive the market growth. Moreover, low penetration of digital cameras in countries such as India and Brazil is projected to create potential growth opportunities for the key market players. However, rising penetration of smartphones across the developed and developing countries owing to its easy accessibility and presence of high resolution cameras is one of the key factors restraining the market growth.
Request a Sample PDF Copy of This Report @ https://www.millioninsights.com/industry-reports/global-digital-camera-market/request-sample
The key driving factors responsible for the growth of Digital Camera
market :
By product segment, the built-in
lens segment accounted for the market share of 78.5% in terms of unit
shipments. However, the demand for these cameras is projected to remain
stagnant owing to rising adoption of smartphones equipped with high resolution
digital cameras. On the other hand, the DSLR cameras segment held a significant
market share of 17.2% in terms of unit shipments owing to features such as convenience,
compactness, and efficiency.
Asia Pacific is projected to
emerge as the largest market share owing to rising disposable income levels,
rising penetration of social networking platforms such as Instagram and
Facebook, and high growth opportunities in countries like China, Japan, and
India. North American and European markets are largely driven by demand for
replacing old cameras with new and upgraded ones.
Key players in the market are
focusing on strategies such as differentiation, product innovation, and brand
reinforcement. Moreover, they are focusing on developing advanced cameras with
connectivity features. The market is highly centralized in nature with the
dominance of Japanese companies.
Further key findings from the report suggest:
• In 2012, the global digital
cameras market accounted for 98.6 million unit shipments. It is projected to
attain the unit shipments of 171.7 million by the end of 2020.
• In 2012, the built-in lens
camera segment accounted for 78.5% of the overall market share in terms of unit
shipments. The segment’s unit shipments are projected to account for 128
million units by the end of 2020.
• In 2012, the segment of DSLR
cameras held the market share of 17.2% in terms of unit shipments owing to
features such as convenience, compactness, and high efficiency. In 2012, the
interchangeable-lens camera segment accounted for the revenue of USD 7,533.6
million.
• In 2020, the market for digital
cameras in North America are projected to attain 37,488.2 thousand units in
terms of unit shipments. It is projected to attain a CAGR of 6.1% over the
forecast period.
• In 2012, Asia pacific held a
significant share of more than 33% in terms of unit shipments owing to factors
such as rising disposable income levels of people residing in countries such as
India, Japan, and China and low penetration of the product in this region
• Leading players in this
industry are Canon Inc., Nikon Corporation, Sony Corporation, Samsung
Electronics Co., Ltd., Panasonic Corporation, Seiko Epson Corporation, Carl
Zeiss AG, Ricoh Imaging Company, Olympus Corporation, Hewlett-Packard, and
Fujifilm Holdings Corporation.
View Full Table of Contents of This Report @ https://www.millioninsights.com/industry-reports/global-digital-camera-market
No comments:
Post a Comment