DUBAI, UAE. 3th September
2019: LED Billboard Market is expected to
witness a massive growth with a staggering CAGR in the forecast period. An LED
billboard is the huge kind of T.V. display that plays the moving
advertisements, which is seen by the roadsides. Usage of LED billboards
completely depends on the budget that has been allocated to spend on
advertising and also on the market of the advertiser. Mentioning some examples
– LED billboards are being integrated with some of the most well-known places
such as Tokyo, New York’s Time’s Square and Las Vegas. The billboards that are
used in advertisements for outdoors and indoors have a high resolution and
better image quality.
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Presently, the cost of LED billboards is decreasing and its
technological advancements are increasing massively. This major factor is
attracting more advertisers to use the LED billboards (also called digital
advertising) in various areas, as they make a huge impact on the audience. The
penetration of these LED billboards is also increasing with better pixel
density and high-quality resolution, which is immensely driving the growth of
the market as its demand is increasing.
Despite the numerous driving factors, the growth of LED
billboards market is shrinking as these digital advertisings are considered to
be a distraction because of the luminance and animation that holds the
attention of the motorists and this becomes way too dangerous. But, the
regulatory environment is much simpler when it comes to LED billboards and its
new techniques are certainly anticipated that the LED billboard market will
witness tremendous growth in the forecast period.
The market is segmented on the basis of product (single base
color LED billboard, double base color LED billboard, full color LED
billboard); by downstream fields/application (indoor LED billboard, outdoor LED
billboard) and by region (North America, Europe, China, Japan, India, Middle
East & Africa, South America). Geographically, North America has been
flourishing with its growth and is likely to dominate the LED billboard market
in the near future well. In the near future, market will continue to come up
with new innovations and techniques to attract new advertisers and investors,
for them to continue the domination.
Some of the prominent players in the LED billboard market
are Lopu, Yaham, Euro Display, Daktronics, FORMETCO, Watchfire, AOTO, Barco,
Suncen, QSTech, Optech Display, Unilumin, Ledman, Mary, Teeho, Lighthouse,
Sansitech, Liantronics, Absen, Leyard and Szretop. All the leading companies
are including mergers and acquisitions, partnerships and joint ventures to
enhance the growth of the market efficiently.
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Market split by Type,
can be divided into:
• Single base color LED Billboard
• Double base color LED Billboard
• Full color LED Billboard
Market split by
Application, can be divided into:
• Indoor
• Outdoor
Market split by Sales
Channel, can be divided into:
• Direct Channel
• Distribution Channel
Market segment by
Region/Country including:
• North America (United States, Canada and Mexico)
• Europe (Germany, UK, France, Italy, Russia and Spain etc.)
• Asia-Pacific (China, Japan, Korea, India, Australia and
Southeast Asia etc.)
• South America Brazil, Argentina, Colombia and Chile etc.)
• Middle East & Africa (South Africa, Egypt, Nigeria and
Saudi Arabia etc.)
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