Yoga Mat Market Research 2020-2025 Report by Growth, Trends, Industry Outlook, Growth Opportunity

Yoga Mat Market size was worth USD 11.67 billion in 2018 and is anticipated to grow at a CAGR of 5.8% over the forecast period. The rising popularity of yoga particularly in countries such as Canada, the U.S., and the U.K. is projected to propel the demand for yoga mats. In addition, the health benefits associated with doing yoga is also boosting the market growth.

 

Request a Sample PDF Copy of This Report @ https://www.millioninsights.com/industry-reports/global-yoga-mat-market/request-sample

 

The key driving factors responsible for the growth of Yoga Mat market :

 

In 2018, the government invested over INR 1000 crore for developing a medicine system called AYUSH. The fast-growing wellness tourism sector and the addition of ancient techniques in modern education is anticipated to have a significant impact on market growth. According to studies, the number of people doing yoga is increased from 5% in 2008 to 11% in 2018.

 

Polyvinyl chloride (PVC) type mats have dominated the market in 2018, owing to its low price, and high efficiency. Although, manufacturers are now focusing on producing mats using biodegradable and eco-friendly materials such as thermoplastic elastomer (TPE), and rubber. Due to the strict policies by the government on the usage of plastics, the rubber segment is projected to grow at the highest rate in the coming few years.

 

Material Insights

Based on material, the yoga mat market is bifurcated into PVC, TPE, rubber, PE, and cotton/Jute. In 2018, the PVC, held the largest market share of over 40% in the overall market. Owing to its low price, the segment is expected to increase the demand for the product. However, due to the adverse effects of using PVC as it is non-recyclable, this material is anticipated to lose its split in the market. Rubber material is projected to grow at the highest rate from 2019 to 2025. The polyurethane rubber is gaining popularity and is expected to boost the market growth. This rubber is lighter in weight and is easy to recycle.

 

Distribution Channel Insights

In 2018, the specialty stores channel held the largest market share in the overall market. The segment is expected to grow substantially over the forecast period, owing to its high presence in countries such as Australia, China, and South Korea. The departmental store is projected to grow at the CAGR of 4.8% during the forecasted period.

 

View Full Table of Contents of This Report @ https://www.millioninsights.com/industry-reports/global-yoga-mat-market